Pamela Veraart - SVP Enterprise Strategy Solutions
Pamela brings a breadth of strategic marketing expertise in building customized client solutions that enable brands to connect with customers across the marketing lifecycle. She has a global background in developing products and solutions that scale worldwide and has overseen businesses spanning customer acquisition, loyalty, customer experience, product & analytics. Pamela has over 20 years of experience in building data driven marketing solutions and products globally at top Fortune 100 companies.
Pamela previously held executive leadership roles at Mastercard, The NPD Group and American Express where she was recognized by the Chairman’s Awards for Quality, Excellence and Corporate Impact for her ability to scale businesses, reduce costs and drive overall business results.
Marketing today is so exhilarating – the fusion of data driven insights with the ability to proactively react to customer needs is constantly evolving. I love our space!
What excites me about BLEND360 is a combination of our focus of being at the center of data, technology and analytics coupled with a team of expert marketers who hit the ground running to execute. It’s what I wish I had access to when I was client side!
But what amplifies my energy are the people and culture at BLEND360. Working with a diversified talented group who share a laser focus on doing the right thing by our customers, colleagues & employees is truly a special place to work.
How I Help Our Clients
I work with clients to problem solve solutions, spanning data, platforms and people focused on executing full lifecycle marketing and product. I am my clients advocate and partner, and I enjoy helping them reach goals and succeed. (Success is a Blended thing!).